Analyze Your Markets

Site, location and capital investment decisions are costly and you can't afford to make mistakes. We use industry-leading data, analytics methods and tools, as well as our deep expertise to help you make the right location-based decisions. From understanding the customer composition and sales potential of a particular trade area to determining the viability of expanding your branch, store or restaurant network, we can assist you in efficiently allocating resources and effectively managing your network to increase profitability.

• Market Studies and Area Reporting help determine an optimal trade area size, market potential, impact of competition and cannibalization by comparing one location’s trade area to another.
• Market Rankings rank specific markets based on their potential.
• Site Selection and Modelling can zero in on any location to predict sales, assess competitive threats and evaluate opportunities.
• Network Optimization identifies the untapped potential within a market for expansion.
• Spatial Analytics uses ArcGIS, Maplnfo and Alteryx, along with complex geospatial techniques, to provide advanced analytics.
• Mobile Analytics can significantly enhance what you know about your visitors and provide key insights about who is visiting your competitors.